The overwhelming approval, success and transition of ecommerce industry into the modern business model has actually made it somewhat difficult for consumers to find an appropriate product of choice. The industry is vast and efficiently caters to all shopping needs of visitors at the click of a button. Consumers are served with deals in all forms.
One of the best things about the entry of ‘Aggregator Services’ is the ease of use they ensure consumers via centralising the hunt for a profitable deal.
ClaimCash.in – A Delhi based company aiming to make it big in the deal market, it has successfully managed to get over 2700 merchants and industry giants listed. It offers a unique feature – ‘Savings Calculator’ to ensure utmost customer satisfaction.
Harpreet Singh: I was quite inspired and overwhelmed by the way online shopping has shaped in India. Deep down, I was sure about the massive opportunity to improve the buyer experience. This gave birth to our baby – ClaimCash. (Takes a quick sip of coffee) ClaimCash was officially introduced to online shoppers in November 2014.
ClaimCash facilitates users find genuine, validated coupons and deals. We emphasise on user friendly interface. Already the fastest growing coupons and deals website, ensuring huge savings for online shoppers, we offer coupons and deals on a wide range of categories including food, electronics, travel, recharge, fashion and furniture. We have over 2700 merchants, including leading companies like NNNow, Pizza Hut, Uber, Patym, Flipkart, Myntra, Amazon, Abof, Jabong, Snapdeal, Freecharge, Pepperfry and many more.
Mayuri Basu: Tell us about the ClaimCash team.
Harpreet Singh: ClaimCash started out as a small family. Later on, we added few dedicated and hardworking professionals. The team presently comprises of 50 highly skilled members. With plans to expand the team soon, we have a strong vision to ensure state of the art services and exceptional deals for online shoppers.
Mayuri Basu: Is ClaimCash your brainchild?
Harpreet Singh: Absolutely! The concept originated from our passion to improve the online shopping experience for buyers. Our office premise is armed and equipped with all that is required to make employees comfortable, come up with innovative ideas and inspire them to serve our clients better.
Mayuri Basu: Tell us something about your mobile app
Harpreet Singh: Our innovation and consistent efforts to delve deep into the technology has helped us introduce a revolutionary transformation in the usability of coupon websites. Proud to have gained an edge over the competition, we are all set to ensure our users nothing less than the best. Our app is all about ease of use, saving precious time of our clients and ensure them something that no other coupon website does. The spirit to keep customers happy by delivering them the best has motivated us to introduce this unique feature. The app sends out real-time notifications to our users on their desktops/mobile screens the moment a new coupon is added to our site.
Mayuri Basu: Tell us more about the real time coupon gathering technique?
Harpreet Singh: For the most part, we get our coupons directly from the merchants themselves before they’re posted anywhere else. When we deal with clients/start ups or even established companies for that matter, we directly deal with them with no middlemen, hence we are able to get all the exclusive and exciting coupons directly from the merchants. It makes it easier for us to provide exclusive and validated picks to our consumers, hence making it a really popular platform for consumers to spend time on.
Mayuri Basu: Which business model do you follow?
Harpreet Singh: ClaimCash follows a business model that’s dynamic enough to shake up the marketplace. (Smiles) Although a secret, I would let you have a peek-a-boo through what we do:
Our team works on a model that allows revenue to flow in from diverse sources:
Direct partnerships with all the major merchants. This plays a very crucial role in minimizing cost per customer acquisition. Others include Strategic B2B partnerships and Affiliate CPS transactions.
Mayuri Basu: What’s the visit rate for the site? How many coupons have been redeemed until now?
Harpreet Singh: We undertake extreme pride in having established ourselves as one of the fastest growing profitable startups in India. Also in the past few months, we have enjoyed an incredible run.
Mayuri Basu: So what’s next?
Harpreet Singh: We have plans to delve into offline markets as well. Special funding needs are taken care of in this direction which will help us expand our growth in the offline market. There’s no doubt, we will keep growing in the online market. Our focus is also on spreading wings outside India. We would like to serve overseas users. ClaimCash will soon be the most visited website in India that’s high on providing quality services.
About The Guest Author
Mayuri Basu is a content writer from Delhi, India with over 4 years of experience of writing web content, blogs and articles. When she is not writing, she will be reading for ideas that would help her to remain update to date.